Posts on machine learning, predictive analytics, the role of data in business, and much more!
Predictive analytics uses machine learning modeling to predict future outcomes, and provides a way for businesses to make data-driven strategic...
Marketers are making full use of AI tools available in all kinds of ways. In this blog, we’ll go over the most powerful AI use cases in marketing.
The 2022-23 NBA season is one of the tightest races for the MVP award ever. We'll use machine learning to predict if Jokić, Embiid or Giannis will...
A customer win-back strategy focuses on rectifying mistakes and generating goodwill, in order to regain lost customers, so they return to being...
Customer churn analysis is the process of finding trends in customer data in order to uncover who, when and why customers are leaving.
AI isn't just for data scientists, tools that use AI can be used for many marketing tasks. In this article we'll go over the best AI tools for...