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Posts on machine learning, predictive analytics, the role of data in business, and much more! 

AI in marketing

AI Use Cases in Marketing

Marketers are making full use of AI tools available in all kinds of ways. In this blog, we’ll go over the most powerful AI use cases in marketing.

Customer win-back strategy

Developing a Strategy to Win Back Lost Customers

A customer win-back strategy focuses on rectifying mistakes and generating goodwill, in order to regain lost customers, so they return to being...

Customer churn

A Guide to Customer Churn Analysis in 2023

Customer churn analysis is the process of finding trends in customer data in order to uncover who, when and why customers are leaving.

Churn prediction

How to Predict and Reduce Customer Churn

Customer churn is the most important metric to get right in business growth. We’ll explore how to reduce churn, by predicting the customers at risk.

Data Preparation

Easy Data Import from Multi-Sheet Excel Files

Multi-sheet Excel datasets are commonly used by many businesses. However, they are tricky to use for predictive analytics due to their...

Data Preparation

Using the Formula Editor to Transform Datasets

The Engine’s formula editor lets you easily use custom-made data wrangling formulas, to transform datasets in your data preparation step.

ML for small businesses

The Rise of GPUs in the AI Universe

GPUs are empowering data scientists and machine learning engineers to train their models in minutes which could potentially take days or weeks.

Data Science Terminology

An Introduction To REGEX

A Regular Expression (Regex) is simply a string of text that permits a user to create a pattern that aids in matching, locating, and managing text.

Data Preparation

Dealing with Complex and Nested Data

Guide on using the tools in the AI & Analytics Engine for working with complex and nested data types, such as nested JSON arrays in a simple manner.

Machine Learning without Code

AI & Analytics Engine Tutorial 4/4: Deployment

In this article, you will learn how to leverage PI.EXCHANGE's AI and Analytics Engine to deploy your AI application so it can be consumed by other...

Data Cleaning

Why We Convert or Cast Data Types

Occasionally we would need to change a value from one data type to another and this article explains why and how we do so when we cast data types.

ML for small businesses

Is there a Faster Way to Clean Data?

70-80% of a data scientist's time might be spent on data cleaning and wrangling. What if you could automate the data cleaning & wrangling process?

Getting Started with AI/ML

What is Machine Learning Part 1

One of the most popular fields of AI, machine learning is the field of study that gives computers the ability to learn without being explicitly...

Getting Started with AI/ML

What is AI?

The field of AI aims to understand how humans interact and make decisions. This understanding expands to create machines that rival human competence.

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